Morning Swim Show: USA Swimming Breaking Ground With SwimToday Campaign

PHOENIX, Arizona, May 6. TODAY’S edition of The Morning Swim Show highlights the beginning of a groundbreaking marketing campaign to show kids that swimming is a fun sport that can be enjoyed for a lifetime.


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Host Jeff Commings introduces the first three video clips produced by USA Swimming and its 10 swimming-related partners as part of the nationwide campaign. You’ll likely agree that these spots show off the fun side of swimming, which helps promote the tagline that swimming is “the funnest sport.” Be sure to visit SwimmingWorld.TV for more video interviews.

Special Thanks to FINIS for sponsoring the Morning Swim Show’s interview segments in the FINIS Monitor.

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Visit FINIS to learn more about their innovative products for aquatic athletes.

To send comments or suggestions about content on The Morning Swim Show, click here to send an email.

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