Industry

FINIS X JOLYN Collab Puts Athletes First FINIS, Inc. and JOLYN Clothing announce the end of exclusive team contracts. The collaboration from two storied California brands is designed to put athletes first and upend the one-size fits all model of team sales.  Every swimmer has a unique stroke, body t...

How the GMX7 X1-PRO Works on a Biological Level The goal of all training is to improve our Swimming Machine biology. We want to send the signals to our muscles, blood vessels, heart and nerves that promote improvement which results in faster swimming. The better the training, the better the signal, ...

GMX7 is proud to announce the addition of twelve-time Olympic medalist, Ryan Lochte to the GMX7 Family. Ryan Lochte is the second-most decorated Olympic swimmer of alltime. He is currently the world record holder in the 200 individual medley. As one of the most respected competitors in the sport, he...

2020 Aquatic Directory In Swimming World Magazine Swimming World Magazine has been publishing the Aquatic Directory annually for over two decades. Visit the NEW ONLINE Aquatic Directory Today.  The directory highlights the multitude of advertisers who lend suits, gear, timing equipment, and more to ...

Whether your swim group is shut down, you are on vacation, or you are a triathlete looking for a place to train, backyard pools can be far more productive than you may think.   At an average of 35 feet or less, most backyard pools provide competitive swimmers very little workout effort, unless you c...

GMX7 has become an official partner of U.S. Masters Swimming, the two organizations announced on Thursday. USMS members will receive a 25 percent discount using the code USMASTERS through July 16, 2020, on GMX7’s patent-pending X1-PRO, a 2020 Red Dot design award winner. This device is des...

Submitted by Ben Minister, a 20+ years competitive swimmer & water polo player/coach, lover of pools and co-founder of a new apparel brand, Chlorine Deckwear. #fortheloveofthepool Options for youth sports abound with the explosive growth of competitive teams and leagues across the country - baseball...

TYR Sport is proud to reveal the new TYR Venzo Genesis USA technical suit. To celebrate the launch of the new patriotic print, the American brand will be giving away a TYR Venzo Genesis USA to one lucky winner. Head to Swimming World’s instagram to find out how you can enter to win! About the TYR Ve...

As pools across the country slowly reopen under new safety and health guidelines, SwimOutlet.com has unveiled a collection “Train Safe” product bundles featuring a collection of training accessories for personal use together with a mesh bag all at one low price. The CDC’s recommended guidel...

Colorado Time Systems, a PlayCore company, is pleased to announce a Dolphin Wireless Stopwatch Rental Program for swim meets.  The program is designed to help customers run swim meets (virtual or not) as their teams get back into the water. “We are excited about this program,” said Rick Con...

THe FINIS Turnmaster is a portable lane-sized bulkhead designed to maximize lane usage.

CANBY, OR - S.R.Smith has enhanced its commercial product line with an all new backstroke starting system for both competition and training, as well as, updating its XL Capacity Lane Line Reel.  S.R.Smith’s FINA compliant Backstroke Start System is designed to be added to virtual any starting block ...

This week Fitter and Faster will have more FREE LIVE broadcasts!  Below is the FFT Live schedule or on this page you can read about and sign up for ALL of this week's live broadcasts in one place. (You can also bookmark the page FitterAndFaster.com/LIVE  to always stay up-to-date on upcomi...

While there are some people that still believe that swim teams will just ‘go back to normal’ swim practices and others that feel we shouldn’t swim until we have a vaccine, most can clearly agree that we will need to make some changes in the way we run swim practices in 2020.  The industry’s process ...

So you have a pool, now use it! We’re all stuck at home during quarantine and itching to stay active. The longer this goes, the more creative swimmers are getting with tethering to a tree with a FINIS dryland cord, or even buying an Endless Pool. FINIS is here to help make these workouts inspired an...

Weekly CG Sports Network webinar trivia coming at you! Think you know swimming? Or at least pay attention well enough during the CG Sports Network live webinars? Test your knowledge here! Weekly webinar trivia coming at you! Check out SwimmingWorld on Facebook for answers on the live stream of The C...

Can we safely swim with 6 people in a lane? We hear a lot about the rules of running a gym with social distancing.  There is plenty of support about managing our pool bathroom, or how to navigate at <50% capacity for a business.  But as swim coaches the final key is to understand how to keep swimmer...

This week Fitter and Faster will have more FREE LIVE broadcasts!  Below is the FFT Live schedule or on this page you can read about and sign up for ALL of this week's live broadcasts in one place. (You can also bookmark the page FitterAndFaster.com/LIVE  to always stay up-to-date on upcomin...

Jim Gerson will return as president of Speedo North America, the Pentland Group announced on Thursday. He was the president of Speedo North America from 2010-2016. Before that, Gerson was president of the surf brand Reef and held senior vice president positions at The North Face and Jantzen swimwear...

This week Fitter and Faster will have more FREE LIVE broadcasts!  Below is the FFT Live schedule or on this page you can read about and sign up for ALL of this week's live broadcasts in one place. (You can also bookmark the page FitterAndFaster.com/LIVE  to always stay up-to-date on upcomin...