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What Cities Are Best For a Backyard Swimming Pool?

Which cities are ideal for splashing around in a backyard swimming pool? After the hottest summer on record, Pool Gnome ranked 2023's Best Cities to Own a Swimming Pool. We compared over 380 of the biggest U.S. cities based on four categories. We considered access to pool installers and maintenance...

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Introducing the Stability Snorkel Jr

Get ready to make a splash with our latest innovation, the Stability Snorkel Jr. Designed specifically for children ages 6-10, this snorkel is set to revolutionize the way kids learn to swim, giving them the confidence and skills they need to become better swimmers. In 1995, FINIS patented and intro...

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Tech Tuesday: 10 Ways to Increase the Life of Your Racing Suit

10 Ways to Increase the Life of Your Racing Suit By Bri Groves Suits are a necessity for water sports, but they can be expensive. Racing suits are sold at an even higher price, eventually wear out, and are relied on by swimmers during peak performance. Suit life can be extended if properly maintaine...

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Capital Region Aquatic Center to Target Corporate Naming Rights

Apex Marketing Group, a leading naming rights and sponsorship marketing firm, has been hired by Capital Region Aquatic Center, a New York based 501(c)(3) nonprofit organization, to conduct and execute the sales process for a naming rights partnership agreement. The Capital Region Aquatic Center will...

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Team Management Software Captyn Announces Major Updates

Team Management Software Captyn Announces Major Updates Swim Team Management software reveals its full integration with SWIMS 3.0 among impressive updates ****************************** Official Captyn Website Taking the swim team management software world to new heights, Captyn today announced its ...

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Andrew Sheaff Releases 'A Constraints-Led Approach to Swim Coaching'

Andrew Sheaff has been around the sport of swimming for decades. He has worked with some of the best swimmers in the world, and experienced first-hand how difficult it is to continue to improve for swimmers at the top of the sport. So he has been in a constant battle to find out what gets results. S...

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Tech Tuesday: FINIS HydroX Now Among World's Top Racing Suits

Tech Tuesday: FINIS HydroX Now Among World's Top Racing Suits The buoyancy that the FINIS HydroX provides compared to a regular practice suit was obvious right away. As soon as I jumped in and had the suit fitted correctly, I felt my legs float to the surface, with the suit providing a helpful dose ...

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Tech Tuesday: Preparing to Test Out Signature Products From FINIS

Tech Tuesday: Preparing to Test Out Signature Products From FINIS At the recent World Championships in Fukuoka, Japan, several athletes captured international medals while racing in the FINIS HydroX suit. Cameron McEvoy was the world champion in the men's 50 freestyle while Shayna Jack, Meg Harris a...

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Shaine Casas Part of Back to the 90's Sporti Swim Collection

World Champion Shaine Casas Takes Us Back to the 90’s with Sporti Swim Collection Dive into a fresh wave of nostalgia with Sporti's newest collection in collaboration with 11x World Championship Medalist and 3x NCAA Champion Shaine Casas - this Summer 2023 release is all that and a bag of chips. An ...

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USA Swimming Announces Launch of USA Swimming Network

USA Swimming on Wednesday announced the USA Swimming Network, which will provide on-demand content, event highlights and exclusive videos. The network is available on Roku, Amazon Fire TV, Xbox via the Google Play store on certain smart TVs. Plans are for it to be extended to PlayStation and Apple T...