Read more2GoSwim Launches App Designed to Provide Data-Centric Video Feedback For Swimmers03 September 2024GoSwim Launches App Designed to Provide Data-Centric Video Feedback For Swimmers For almost two decades, GoSwim has provided videos aimed at helping swimmers improve, with world-class competitors demonstrating skills and drills for a vast audience, as well as other content involving swimming educati...
Read moreSmall Team, BIG Results: Team FINIS Wins 11 Olympic Medals in the HydroX Suit28 August 2024Small Team, BIG Results: Team FINIS Wins 11 Olympic Medals in the HydroX Suit An Impressive 70% of FINIS-sponsored swimmers medaled at the most recent Olympic Games in Paris wearing the HydroX tech suit. Representing a diverse array of nations from Ireland to Australia, featuring returning champions...
Read more31Tech Tuesday: 10 Ways to Increase the Life of Your Racing Suit27 August 202410 Ways to Increase the Life of Your Racing Suit By Bri Groves Suits are a necessity for water sports, but they can be expensive. Racing suits are sold at an even higher price, eventually wear out, and are relied on by swimmers during peak performance. Suit life can be extended if properly mai...
Read moreTHEMAGIC5 Releases First Custom-Fitted Goggles For Kids19 August 2024THEMAGIC5 Releases First Custom-Fitted Goggles For Kids The company responsible for the best all-around and most comfortable goggles in the world is bringing its technology to younger customers. For the past six years, THEMAGIC5 has been creating custom-fitting goggles using groundbreaking face-scan...
Read more1Best Goggles: Swimming World Recommends Four Great Options08 August 2024Best Goggles: Swimming World Recommends Four Great Options Aside from the swimsuit, a swimmer's most important piece of equipment is their set of goggles, a trusty colleague during long hours of practice and during their most important competitions. Goggle preferences vary wildly, with swimmers seek...
Read moreASCA World Clinic in Orlando: US and Australian Paris Olympic Coaches and More07 August 2024A few weeks after the Paris Olympics end, the ASCA World Clinic presented by Fitter & Faster Swim Camps begins! Hundreds of coaches from around the globe will descend on Orlando, Florida, September 4-7 to debrief Olympics performances and experience the largest annual event in the sport of swimming....
Read moreHeart-Rate Monitoring a Game-Changing Innovation in FORM Smart Swim 2 Goggles06 August 2024Heart-Rate Monitoring a Game-Changing Innovation in FORM Smart Swim 2 Goggles Since their release, the FORM Smart Swim 2 goggles have offered users a plethora of advantages. Data points for swimmers provide a comprehensive analysis of the day’s workout. Some of these points include: Pace; stroke rat...
Read moreASCA Accepting Applications for Timothy Welsh Fellows Program06 June 2024ASCA Accepting Applications for Timothy Welsh Fellows Program The American Swimming Coaches Association (ASCA) is currently accepting applications for its ASCA Timothy Welsh Fellows Program. The program will focus its 22nd year on the impact of social media in the coaching profession. It offers fell...
Read moreTech Tuesday: FORM Smart Swim 2 Goggles Gives Instantaneous, Comprehensive Feedback (Win a Free Pair!)21 May 2024Tech Tuesday: FORM Smart Swim 2 Gives Instantaneous, Comprehensive Feedback Win a pair of FORM Smart Swim 2 Goggles. Keep an eye out on Swimming World's social-media channels for details! The first version of the FORM Smart Swim Goggles was aimed at triathletes, seeking to provide instant data in a ...
Read moreFORM Launches Next-Generation Smart Swim Goggles, Accelerating Augmented Reality Adoption in Endurance Sport02 April 2024FORM Launches Next-Generation Smart Swim Goggles, Accelerating Augmented Reality Adoption in Endurance Sport FORM, the industry-leading fitness technology company pioneering real-time visual feedback to elevate athletic performance, is excited to announce the launch of its highly anticipated second-...
Read moreColorado Time Systems Contributing to Smithsonian Sports Invention Exhibition22 March 2024Colorado Time Systems Contributing to Smithsonian Sports Invention Exhibition Colorado Time Systems, a PlayCore company, is pleased to be an object donor to this family friendly, interactive exhibition focused on the intersection of invention, sports, and technology. Invention and technology can mak...
Read moreSporti Unveils 'Groovy Zodiac Collection' Merging Retro Vibes With Eco-Friendly Swimwear14 March 2024Sporti, one of the industry’s top performance swimwear lines, is proud to announce the launch of their Groovy Zodiac Collection on March 14th. The new line brings a fusion of vibrant retro aesthetics and eco-conscious design to the world of swimwear while allowing water lovers to represent their Zod...
Read moreTech Tuesday: A Look at the Free Flow Adult-Swim Program by Kerry O’Brien (Part 4) – Prone Position (VIDEO)05 March 2024Tech Tuesday: A Look at the Free Flow Adult-Swim Program by Kerry O’Brien (Part 4) – Prone Position (VIDEO) One of the biggest issues in aquatics is getting adults to learn how to swim. It is much tougher to learn later in life, which deters a lot of people from attempting to learn. Fortunately, the...
Read more1Katie Ledecky Signs Five-Year Partnership with Athleta01 March 2024Katie Ledecky Signs Five-Year Partnership with Athleta Katie Ledecky has signed a five-year endorsement deal with women’s athletic apparel brand Athleta, it was announced Friday. The 10-time Olympic medalist and 21-time World Champion is joining the athletes in Athleta’s “Power of She Collective,” a...
Read more1Sporti Collaborates with Olympic Silver Medalist Emma Weyant to Launch Riviera Reverie Swim and Activewear Collection21 February 2024Sporti, in collaboration with Olympic Silver Medalist swimmer, and 2024 Paris hopeful, Emma Weyant, is proud to announce the launch of their Riviera Reverie swim and activewear collection. Inspired by the timeless elegance of the French Riviera, this collection offers an array of training swimsuits,...
Read moreTech Tuesday: How Fluidion is Monitoring River Seine Ahead of Paris Olympics; Mayor Promises to Swim20 February 2024For nearly a century, swimming in the River Seine has been against the law because of pollution levels. But the 2024 Paris Olympic Games have led an effort to clean up the waterway so it can be used for open water and triathlon events in the Olympics. The company Fluidion developed a technology of I...
Read moreColorado Time Systems Introduces New Championship Elite Start System13 February 2024Colorado Time Systems, a PlayCore company, is pleased to introduce our newest swim start system – Championship Elite. The Championship Elite Start System is designed for precision and inclusivity. This new start systems features: Illuminated LCD screen Multiple start tones Programmable start messag...
Read moreTYR Renews Partnership with U.S. Masters Swimming, Will Be Title Partner of College Club Champs13 February 2024TYR Renews Partnership with U.S. Masters Swimming, Will Be Title Partner of College Club Champs TYR has renewed its partnership with U.S. Masters Swimming, the organization announced on Tuesday. It includes TYR becoming the title sponsor of the College Club Swimming National Championships, starting ...
Read moreH2Media Acquires Swimming World Magazine, Paving Way For Dynamic Future in Aquatics Sports Journalism13 February 2024H2Media Acquires Swimming World Magazine, Paving Way For Dynamic Future in Aquatics Sports Journalism Swimming World, the go-to source and longest running publication on aquatic sports, today announces that new ownership has acquired the company. Former Men’s Health and Sports Illustrated Publishing...
Read moreTech Tuesday: A Look at the Free Flow Adult-Swim Program by Kerry O’Brien (Part 3) – Train the Trainers (VIDEO)13 February 2024Tech Tuesday: A Look at the Free Flow Adult-Swim Program by Kerry O’Brien (Part 3) – Train the Trainers (VIDEO) One of the biggest issues in aquatics is getting adults to learn how to swim. It is much tougher to learn later in life, which deters a lot of people from attempting to learn. Fortunately,...