USA Swimming, Competitor Swim Anchor Partnership with National Community Outreach Initiative

Photo Courtesy: Peter H. Bick

USA Swimming and Competitor Swim, the world’s leader in racing lane technology, today announced an extension to its partnership – the donation of major USA Swimming Championship lane lines to a deserving local swim club post-event. Velocity Swimming has been chosen as the first recipient.

Teams were asked to submit an expression of interest in receiving the lane lines and submissions were reviewed internally. For the inaugural donation, USA Swimming and Competitor Swim chose to send the 2017 Phillips 66 National Championship competition lane lines to a veteran team of over 30 years, Velocity Swimming, in Wenatchee, Wash. The team will receive lane lines for their 10-lane outdoor pool to service their club team, summer league and lesson programs.

“The new twist in our partnership with Competitor Swim aligns with USA Swimming’s mission to improve our teams and facilities from the grassroots up,” USA Swimming Chief Marketing Officer Matt Farrell said. “The contribution to Velocity Swimming is the first of many to come and we’re thrilled to see more swimming communities benefit from Competitor Swim’s commitment.”

“We feel honored to be sent such a gift,” Velocity Swimming Head Coach Jeff Pringle said. “Our old lane lines were held together with old clamps and lengthening hooks because they had broken so many times. Enhancing both the aesthetic look of our venue and the competitiveness of our pool with the lane lines donated will improve our meets for visiting teams and hopefully draw more interest. Thank you to both Competitor Swim and USA Swimming!”

“We are elated to partner with USA Swimming on being a small part in giving back to this wonderful sport,” President of Competitor Swim Brad Underwood said. “Partnering with USA Swimming and developing Competitor in the Community means so much to our company, but more importantly, helping swimming communities across the country develop their teams and clubs, means more.”

As the leader in racing lane technology, Competitor Swim’s lane lines have been used in nine of the past 12 Olympic Games. Each lane line is made with flow through technology that eliminates dead spots and water bounce-back.

Submission process details for receiving the 2018 Phillips 66 National Championship lane lines will be released in August.

The above press release was posted by Swimming World in conjunction with USA Swimming. For press releases and advertising inquiries please contact Advertising@SwimmingWorld.com.

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Author: Andy Ross

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Andy Ross is the new man on board at Swimming World. He is based out of Fort Lauderdale, Florida at the International Swimming Hall of Fame. He is a 2017 graduate of Southern Illinois University where he graduated cum laude.

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