Norm Wright Hired at NOVA of Virginia from the Northern Kentucky Clippers

Photo Courtesy: Norman Wright

NOVA of Virginia Aquatics, Inc. is thrilled to announce the addition of Norm Wright to the NOVA Coaching Staff. Norm brings a wealth of coaching experience and accomplishments from his two previous head coach positions at Shenandoah Marlins (SMAC) here in Virginia and at the Northern Kentucky Clippers (CLPR), a team he shepherded to USA Swimming Gold Medal status. Norm has also been named a coach for several National Junior teams and has placed open and “closed” water athletes on the National Junior Team. He will be joining NOVA in the position of Associate Head Coach after the 2019 long course season and will share the Senior Gold coaching responsibility with current Head Coach Geoff Brown for 2019-2020, transitioning to the role of head coach in the 2020-2021 season.


Wright with Mariah Denigan; Photo Courtesy: Norm Wright

Brown to Wright

“Several years ago, I began pondering NOVA’s future and began studying how athletic teams plan for the future,” Geoff Brown said. My quick conclusion was: very poorly. That was bad enough but when I began considering how teams move on from “founding” coaches, the news got no better. A great deal of that “bad news” seemed to occur because transitions were bungled or haphazard. NOVA is my passion and it has been gratifying to see it become a shared passion of so many coaches, swimmers, board members and parents.

“So I began pondering how to help this club I love transition to new leadership. I began looking around at every national meet both in the pool and on the deck to see what programs performed well and how their coaches led those teams. This past year, I began discussing with former Coach Leigh Peterson how we would move NOVA into an even better future. With board blessing and advice, we began to enumerate the characteristics a successor coach needed to possess. We set high standards and we began to identify potential candidates.

“Those high standards and that search process led us to Norm. He exudes high energy, he is highly organized and truly visionary and he has the coaching chops to step into a program like NOVA and move us into an exciting new era. Adding talented coaches to our coaching staff has always been a NOVA priority. A major expansion – the doubling of our current capacity when Regency Square 50 meter pool comes on line in the 2020-2021 season – is on NOVA’s very near horizon. That expanded capacity will need strong, younger leadership to move it forward in the next decade. We have identified Norm as being capable of that leadership and more: possessing the wisdom to respect what is here; having the vision, energy and business acumen to expand into what we see as a very bright future.

“That brighter future means transitioning Norm into the Head Coaching role by Fall 2020. I will be working closely with Norm to ensure a smooth transition as the light of leadership passes from me to him. For me? I will be coaching Senior Gold with Norm and continue with my usual Novice Gold responsibilities. But NOVA deserves responsible, timely stewardship: it is time to begin the transition and I am excited to be working with Norm to achieve that end.

“We share big goals for NOVA. Norm’s previous coaching stint here in Virginia at SMAC gave him a close-in look at NOVA; he knows our strengths and our values and that knowledge has given him a very clear sense of where and how NOVA can and should grow. His past coaching achievements have been eye-catching. NOVA will offer him a much larger stage.  I will endeavor to make Norm and NOVA successful any way I can. Our working closely together will be a key ingredient of this ‘new era.’

“Transitions work smoothly when the folks implementing them are determined, energetic and perceptive. Norm and I will bring a surfeit of energy and focus to this process. This will be about adding his vision and talents to those of our current coaching staff. That promises to be a heady mix.  I’m excited to be embarking with Norm and the rest of the current coaching staff on NOVA’s latest journey.”

“The Wright Words”


Wright with swimmers at the 2019 Open Water Nationals in Miami; Photo Courtesy: Norm Wright

“I am extremely grateful to Geoff Brown and the Board of Directors at NOVA for giving me the opportunity to serve as the future leader of this program. Having coached in Virginia, I am very familiar with the tradition and culture of excellence that NOVA maintains, and I am thrilled to become a part of it. I believe in the values, mission and vision that Coach Brown has instilled in the program, and I am excited to get to work, as we transition in the coming year.

“I would like to thank the Northern Kentucky Clippers for everything that they have done for me. I would also like to thank all the coaches and staff for the opportunities they provided me to work, learn and grow as a coach and a person. Ultimately, I want to thank all the athletes at the Clippers who have given me their best during our time together.  Your efforts have made this opportunity possible, and I couldn’t be prouder to have called myself your coach.

“My wife Megan and I look forward to the adventure that the future holds and to becoming part of NOVA and the Richmond community!”

The above press release was posted by Swimming World in conjunction with NOVA of Virginia Aquatics, Inc. For press releases and advertising inquiries please contact