KNOXVILLE, Tennessee, October 18. PRIOR to its Southeastern Conference opener against South Carolina this afternoon, the University of Tennessee made special mention of Amanda Pruitt winning Swimming World’s SID of the Year award last year.
Honoring the wonderful incredible @akpruitt who was named 2012-13 SID of the year by @SwimmingWorld #amandaisthebest pic.twitter.com/KxKn95qXKr? Tennessee Swimming (@Vol_Swim) October 18, 2013
We named Pruitt a Co-SID of the Year along with USC’s Paul Goldberg in May.
Here’s an excerpt of our announcement:
Tennessee’s Amanda Pruitt
Pruitt, who also serves as the primary contact for men’s tennis at Tennessee, really caught our eye at the NCAA Division I Women’s Championships as one of the most physically active sports information directors in the building. In a business where the bulk of work happens in front of a laptop with social media, blogging and recapping, Pruitt also served as the primary photographer for the Tennessee women’s swimming and diving program.
With Tennessee pulling out some amazing relay performances, including three victories, along with a boatload of other All-American performances from the Lady Volunteers, Pruitt could be seen sprinting from the top of the stands to the deck to capture the podium celebrations with regularity. Then, sprinting all the way back up to the media seating area to be continually connected with her online constituency of Big Orange followers. Then, at the end of each night, she worked diligently with media members including Swimming World, to make sure that her swimmers conducted interviews. That’s a tall order when most of them wound up being selected to do drug tests well into the night after finals.
And, that’s just what Pruitt was able to accomplish at the big meet. Throughout the year, she consistently provided some of the top content available to promote a collegiate swim team on the rise.
WHAT THEY ARE SAYING:
Tennessee head coach Matt Kredich
“Amanda has done a remarkable job for us in being a voice for the newly combined program. She’s been timely, creative and accurate and has done a great job reflecting the changes that have occurred in our team. She’s cheerful, always on call and an absolutely tireless worker.”
Tennessee Assistant Athletics Director for Media Relations Jason Yellin
“Amanda is creative and innovative in her coverage of all of her teams here at the University of Tennessee. With our nationally-ranked swimming & diving programs, Amanda has taken our coverage to new heights with her video features and highlights, action photography and social media engagement. She has done a tremendous job providing in-depth coverage of our teams for our fans and supporters around the world.”