Industry News: Australian World Record Holder Jade Edmistone Signs With Finis Through 2008 Olympic Games

LIVERMORE, Calif., April 17 FINIS, Inc., technological leader of advanced training equipment for the swimming industry, today announced a sponsorship agreement with Australian swimming champion and World Record holder (Women's 50 meter breaststroke (SC 29.90, LC 30.31)), Jade Edmistone.

Known as "The Jewel in the Pool", Jade will be traveling the world circuit and promoting the Finis brand. Under this agreement, Finis will use Jade as a spokesperson for the brand in Australia and Worldwide. At the upcoming Australian Swim Coaches Clinic in Queensland Australia May 4th through May 9th, Finis' coaching consultant Tim Elson will travel to Australia to work with Jade and perform a Finis Clinic at the event.

"Jade has been successfully using Finis training equipment over the past year and feels it has been effective in giving her an edge over the competition", said John Mix, President of Finis. Mix was in Shanghai earlier this month to watch Jade win the 50M Breaststroke at the Fina Swimming World Championships.

About FINIS, Inc.
Founded in 1993 by John Mix and Olympic Gold Medalist, Pablo Morales, FINIS develops the most technological and advanced training equipment for the swimming industry. From competitive swimwear and technical training equipment to high-end competitive swim goggles and children's water confidence products, FINIS offers something for swimmers of all abilities to improve their technique and add to their enjoyment of being in the water. Brands owned and operated by Finis include: FINIS, Zoomers, Lane 4, and WaterPals. Additional information on FINIS is available at

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Author: Archive Team

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