Industry News: USA Synchro Announces as Official Retailer

INDIANAPOLIS, Indiana, November 16. USA Synchro, the National Governing Body of synchronized swimming, is proud to announce as its Official Retailer., the web's most popular swim shop, will partner with USA Synchro on its quest for Olympic gold next year, while supporting the synchronized swimming community with the best deals for swimwear and gear.

"We're incredibly pleased to partner with USA Synchro as official retailer in their countdown to London and beyond," said Avi Benaroya, CEO of "We're excited to support another organization within the aquatics world and work together with our USA Synchro partners to help grow their sport and promote their stars through our platforms."

USA Synchro is fresh off silver medal wins in the team and duet competitions at the Pan American Games in Guadalajara, Mexico, last month. The Pan Am Games marked the last competition for the current national team. The nominees for the 2012 U.S. Olympic team will be announced Nov. 15 in Greensboro, N.C, where the official partnership with will also be announced.

"We are looking forward to developing a long-term relationship with They can provide greater visibility for our sport among the aquatics community, and we hope that this new relationship will continue to build's customer base, as well. They have already shown great appreciation of our sport and athletes, and some of the programs that we have developed with them should expand our outreach efforts," said USA Synchro Executive Director, Terry Harper. "We hope that the added exposure for the sport and our National Teams will attract companies who want to see our team wearing their products on"

As part of the partnership, will become the title sponsor of one USA Synchro event per year, receive appearances from national team athletes and be featured in promotions at events, online and in printed material. will help promote USA Synchro with its own social media and online campaigns throughout the partnership. There will also be a Athlete of the Month on USA Synchro's home page.

The above article is a press release submitted to Swimming World Magazine. It has been posted in its entirety without editing. Swimming World offers all outlets the chance to reach our audience by contacting us at However, Swimming World reserves the right to choose what material is posted.

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