Hall of Fame Week: FINIS Launches Engaging Ad Featuring Olivia Smoliga and HydroX Suit
With the International Swimming Hall of Fame set to induct a spectacular class this coming weekend in Fort Lauderdale, FINIS has launched a new ad featuring Olympic and world champion Olivia Smoliga and the company’s new suit, the HydroX. Smoliga is featured throughout the 30-second spot, which touts – through visuals and voiceover – the benefits of the new FINIS tech suit.
The advertisement will run on ESPN+, which will air ISHOF’s Hall of Fame inductions on Saturday night. Michael Phelps, the 28-time Olympic medalist, will be one of the inductees, along with fellow Olympic champion swimmers Kosuke Kitajima, Missy Franklin, Cesar Cielo and Kirsty Coventry. Phelps’ coach, Bob Bowman, is also set for enshrinement.
Here is the FINIS ad featuring Smoliga, who will try to qualify for her third Olympic Games at next year’s United States Olympic Trials in Indianapolis.
