{"id":617794,"date":"2025-07-23T09:20:19","date_gmt":"2025-07-23T16:20:19","guid":{"rendered":"https:\/\/www.swimmingworldmagazine.com\/news\/?p=617794"},"modified":"2025-07-23T09:20:19","modified_gmt":"2025-07-23T16:20:19","slug":"la28-names-peter-rice-head-of-ceremonies-and-content","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/la28-names-peter-rice-head-of-ceremonies-and-content\/","title":{"rendered":"LA28 Names Peter Rice Head of Ceremonies and Content"},"content":{"rendered":"<p>LA28 named global television and film executive <strong>Peter Rice<\/strong> the Head of Ceremonies and Content for the LA28 Olympic and Paralympic Games, making him the first major Hollywood executive to lead Olympic and Paralympic ceremonies. As the lead executive producer for the Opening and Closing Ceremonies for the 2028 Games, Rice will shape how LA28 welcomes and bids farewell to the world on the greatest stage in sports.<\/p>\n<p>Rice will oversee the creative vision and physical production of all four ceremonies across two of Los Angeles\u2019 most iconic venues, the Los Angeles Memorial Coliseum and the 2028 Stadium. This appointment reinforces LA28\u2019s commitment to showcasing Hollywood storytelling and leveraging Los Angeles\u2019 unique position as the entertainment capital of the world. Rice will report directly to LA28 Chairperson and President, Casey Wasserman.<\/p>\n<p>\u201cPeter is one of the rare individuals whose expertise seamlessly combines creativity, operational insight and production excellence to deliver Ceremonies that will captivate audiences around the world,\u201d said LA28 President and Chairperson <strong>Casey Wasserman<\/strong>. \u201cHe\u2019s been a leading figure in shaping the modern television and film landscape and is the perfect asset to reimagining the delivery of the Opening and Closing Ceremonies for the digital age, leaving a legacy well beyond the Games.\u201d<\/p>\n<p>Rice\u2019s leadership portfolio includes content that earned 51 Academy Award nominations, 42 Golden Globe nominations and 293 Emmy nominations, while overseeing more than 300 shows and over 4,000 hours of content annually across multiple platforms. His experience spans traditional television, streaming and film, a crucial expertise as the LA28 Games reach audiences across an evolving media landscape.<\/p>\n<p>&#8220;Los Angeles stands as a global beacon of entertainment, culture and diversity, and I\u2019m incredibly honored to embark on this next chapter,&#8221; said Rice. &#8220;I look forward to delivering Ceremonies that honor the legacy of the Los Angeles Memorial Coliseum and celebrate the cutting-edge future of the 2028 Stadium. These venues have hosted some of the most legendary moments in sports history, and I\u2019m thrilled to deliver a powerful artistic experience that adds a new chapter to LA&#8217;s Olympic and Paralympic story.&#8221;<\/p>\n<p>Rice began his career at 20th Century Fox in 1989, ascending through the company in various roles prior to his 2017 promotion to President of 21st Century Fox. Following Disney\u2019s acquisition of 21st Century Fox, Rice assumed the role of Chairman of Walt Disney Television and Chairman of General Entertainment for The Walt Disney Company.<\/p>\n<p>The LA28 Games will open with the Olympic Opening Ceremony on July 14, 2028, shared between the LA Memorial Coliseum and the 2028 Stadium with both sites featuring artistic elements that celebrate LA\u2019s cultural diversity and creative energy. The Olympic Closing Ceremony returns to the Coliseum on July 30, for a powerful finale. The Paralympic Ceremonies will follow, with the Opening at the 2028 Stadium on August 15 and the Closing at the Coliseum on August 27, bookending LA\u2019s first Paralympic Games and creating a lasting legacy for both venues and the City of Los Angeles.<br \/>\n<u><strong>ABOUT THE LA28 OLYMPIC AND PARALYMPIC GAMES\u00a0<\/strong><\/u><\/p>\n<p>The LA28 Games will mark Los Angeles\u2019 third time to host the Olympic Games, previously hosted in 1984 and 1932, and first time to host the Paralympic Games. Los Angeles will host the world\u2019s most elite athletes in 2028 as it welcomes Paralympians and Olympians from around the world to compete on the biggest stage in sports. The LA28 Games are independently operated by a privately funded, non-profit organization with revenue from corporate partners, licensing agreements, hospitality and ticketing programs and a significant contribution from the International Olympic Committee.<\/p>\n<p><span class=\"TextRun SCXW161200266 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW161200266 BCX8\">\u2014 The above press release was posted by Swimming World in conjunction with LA28<\/span><\/span><span class=\"TextRun SCXW161200266 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW161200266 BCX8\">. For press releases and advertising inquiries please contact<\/span><\/span> <a class=\"Hyperlink SCXW161200266 BCX8\" href=\"mailto:Advertising@SwimmingWorld.com\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW161200266 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW161200266 BCX8\" data-ccp-charstyle=\"Hyperlink\">Advertising@SwimmingWorld.com<\/span><\/span><\/a><span class=\"TextRun SCXW161200266 BCX8\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW161200266 BCX8\">.<\/span><\/span><span class=\"EOP SCXW161200266 BCX8\" data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LA28 named global television and film executive Peter Rice the Head of Ceremonies and Content for the LA28 Olympic and Paralympic Games, making him the first major Hollywood executive to<\/p>\n","protected":false},"author":3915,"featured_media":617796,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[122077],"tags":[70617,125705,136541],"class_list":["post-617794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-americas","tag-2028-olympic-games-coverage-los-angeles","tag-la28","tag-peter-rice"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>LA28 Names Peter Rice Head of Ceremonies and Content - Swimming World<\/title>\r\n<meta name=\"description\" content=\"LA28 Names Peter Rice Head of Ceremonies and Content. 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