﻿{"id":44832,"date":"2014-01-14T12:44:56","date_gmt":"2014-01-14T19:44:56","guid":{"rendered":"http:\/\/news.swimmingworldmagazine.com\/?p=44832"},"modified":"2014-01-14T13:20:20","modified_gmt":"2014-01-14T20:20:20","slug":"ncaa-champion-amanda-sims-from-the-cal-bears-to-finis","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/ncaa-champion-amanda-sims-from-the-cal-bears-to-finis\/","title":{"rendered":"NCAA Champion Amanda Sims: From the Cal Bears to FINIS"},"content":{"rendered":"<p>LIVERMORE, California, January 14. FINIS, a world leader in technical swimming products, announces the addition of former NCAA Champion, Amanda Sims. After a successful competitive swimming career at the University of California, Berkeley, Sims joins FINIS to assist in Custom Swimwear &amp; Apparel and Domestic Sales.<\/p>\n<p>Sims found success at an early age as a member of the Santa Rosa (CA) Neptunes in 100m and 200m Butterfly. She chose to continue her education and athletic career in Berkeley and joined a strong Golden Bear squad. At the 2009 NCAA Div-I Championships, Sims bolted to an amazing time of 51.28 in the Women\u2019s 100yd Butterfly which earned her an individual NCAA title. Berkeley would also go on to win the team NCAA Championships that year. Sims was also a member of the National Team, representing the United States at the 2009 World University Games in Serbia, where she placed 4th in the 100m Butterfly.<\/p>\n<p>FINIS CEO John Mix shared, &#8220;we feel very fortunate to have Amanda join us.&#8221; Her reputation as not only an elite swimmer, but also a hard worker and a bright young mind make her a great addition to our team. We look forward to her jumping into our Custom process, which is already exciting for us, and then helping us take it to the next level. The sky is the limit.&#8221;<\/p>\n<p>For more information about Finis go to: <a href=\"http:\/\/www.finisinc.com\" target=\"_blank\">Finisinc.com<\/a><\/p>\n<div data-carousel-extra='{\"blog_id\":1,\"permalink\":\"https:\\\/\\\/www.swimmingworldmagazine.com\\\/news\\\/ncaa-champion-amanda-sims-from-the-cal-bears-to-finis\\\/\"}' id='gallery-1' class='gallery galleryid-44832 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-0838\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-39793\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"39793\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-0838\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838.jpg\" data-orig-size=\"2115,1407\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;6.3&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D3&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1205959500&quot;,&quot;copyright&quot;:&quot;Peter H. Bick&quot;,&quot;focal_length&quot;:&quot;400&quot;,&quot;iso&quot;:&quot;640&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 09 NCAA S&#038;D 0838\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H. Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0838-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39793'>\n\t\t\t\tPhoto Courtesy: Peter H. Bick\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-1123\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-39794\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"39794\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-1123\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123.jpg\" data-orig-size=\"3025,2013\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;6.3&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D3&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1206018623&quot;,&quot;copyright&quot;:&quot;Peter H. Bick&quot;,&quot;focal_length&quot;:&quot;340&quot;,&quot;iso&quot;:&quot;640&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 09 NCAA S&#038;D 1123\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H. Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-1123-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39794'>\n\t\t\t\tPhoto Courtesy: Peter H. Bick\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-1268\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-41161\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"41161\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-1268\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268.jpg\" data-orig-size=\"2870,1910\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;7.1&quot;,&quot;credit&quot;:&quot;Peter H.Bick&quot;,&quot;camera&quot;:&quot;NIKON D3S&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1291459590&quot;,&quot;copyright&quot;:&quot;(C) Peter H. B ick&quot;,&quot;focal_length&quot;:&quot;200&quot;,&quot;iso&quot;:&quot;500&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 1268\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H.Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-1268-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-41161'>\n\t\t\t\tPhoto Courtesy: Peter H.Bick\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-0834\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-39792\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"39792\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-09-ncaa-sd-0834\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834.jpg\" data-orig-size=\"2697,1795\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;7.1&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D3&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1205959449&quot;,&quot;copyright&quot;:&quot;Peter H. Bick&quot;,&quot;focal_length&quot;:&quot;210&quot;,&quot;iso&quot;:&quot;640&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 09 NCAA S&#038;D 0834\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H. Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-09-NCAA-SD-0834-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-39792'>\n\t\t\t\tPhoto Courtesy: Peter H. Bick\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-2011-w-ncaa-0782\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-42030\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"42030\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-2011-w-ncaa-0782\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782.jpg\" data-orig-size=\"2635,1753\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;5.6&quot;,&quot;credit&quot;:&quot;Peter H.Bick&quot;,&quot;camera&quot;:&quot;NIKON D3S&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1300477809&quot;,&quot;copyright&quot;:&quot;(C) Peter H. B ick&quot;,&quot;focal_length&quot;:&quot;340&quot;,&quot;iso&quot;:&quot;400&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 2011 W NCAA 0782\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H.Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-0782-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-42030'>\n\t\t\t\tPhoto Courtesy: Peter H.Bick\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.swimmingworldmagazine.com\/news\/simsa-2011-w-ncaa-1157\/'><img loading=\"lazy\" decoding=\"async\" width=\"178\" height=\"100\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-178x100.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" aria-describedby=\"gallery-1-42031\" srcset=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-178x100.jpg 178w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-80x45.jpg 80w, https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-95x54.jpg 95w\" sizes=\"auto, (max-width: 178px) 100vw, 178px\" data-attachment-id=\"42031\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/simsa-2011-w-ncaa-1157\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157.jpg\" data-orig-size=\"2674,1779\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;6.3&quot;,&quot;credit&quot;:&quot;Peter H.Bick&quot;,&quot;camera&quot;:&quot;NIKON D3S&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1300536682&quot;,&quot;copyright&quot;:&quot;(C) Peter H. B ick&quot;,&quot;focal_length&quot;:&quot;400&quot;,&quot;iso&quot;:&quot;400&quot;,&quot;shutter_speed&quot;:&quot;0.004&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Sims,A. 2011 W NCAA 1157\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Peter H.Bick&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-300x300.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2014\/01\/SimsA.-2011-W-NCAA-1157-1024x681.jpg\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-42031'>\n\t\t\t\tPhoto Courtesy: Peter H.Bick\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>LIVERMORE, California, January 14. FINIS, a world leader in technical swimming products, announces the addition of former NCAA Champion, Amanda Sims. After a successful competitive swimming career at the University<\/p>\n","protected":false},"author":7,"featured_media":44839,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[3,15],"tags":[25110,176,5038,25109,25108,5102,24996,20306,25111,1945,3510,251,25107,320,936,25106],"class_list":["post-44832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-industry","tag-amanda-sims","tag-california","tag-ceo","tag-cultural-history","tag-electronic-arts","tag-elite-swimmer","tag-finis","tag-hard-worker","tag-john-mix","tag-leader","tag-livermore","tag-ncaa","tag-swimsuit","tag-university-of-california","tag-university-of-california-berkeley","tag-video-game-development"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>NCAA Champion Amanda Sims: From the Cal Bears to FINIS - Swimming World<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.swimmingworldmagazine.com\/news\/ncaa-champion-amanda-sims-from-the-cal-bears-to-finis\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"NCAA Champion Amanda Sims: From the Cal Bears to FINIS\" \/>\r\n<meta property=\"og:description\" content=\"LIVERMORE, California, January 14. FINIS, a world leader in technical swimming products, announces the addition of former NCAA Champion, Amanda Sims. 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