{"id":380983,"date":"2019-07-18T17:05:05","date_gmt":"2019-07-19T00:05:05","guid":{"rendered":"https:\/\/www.swimmingworldmagazine.com\/news\/?p=380983"},"modified":"2019-07-18T11:43:15","modified_gmt":"2019-07-18T18:43:15","slug":"u-s-masters-swimming-usa-swimming-sign-multi-year-partnership-with-golden-road-brewing","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/u-s-masters-swimming-usa-swimming-sign-multi-year-partnership-with-golden-road-brewing\/","title":{"rendered":"U.S. Masters Swimming, USA Swimming Sign Multi-Year Partnership With Golden Road Brewing"},"content":{"rendered":"<h3 class=\"text-primary page-title\">Golden Road Brewing co-founder <strong>Meg Gill<\/strong> is a member of Golden Road Aquatics<\/h3>\n<div class=\"row\">\n<div class=\"col-xs-12\">\n<div class=\"html-container\">\n<p>USA Swimming, the national governing body for the sport of swimming in the U.S., U.S. Masters Swimming and Golden Road Brewing today announced a new multi-year partnership, marking the first-ever alcohol sponsorship for USA Swimming.<\/p>\n<p>As part of the partnership, Golden Road will serve as co-presenting sponsor of VIP hospitality experiences at USA Swimming House and USA Swimming Live at next year\u2019s U.S. Olympic Team Trials in Omaha, Nebraska. The brewery will also hold activation rights in the Toyota Aqua Zone and serve as presenting sponsor of the \u201cLast Session Show\u201d and the Golden Goggles red carpet show. In a unique extension, Golden Road will also implement an athlete support program that provides financial support to adult athletes, as well as industry exposure and professional training.<\/p>\n<p>\u201cGolden Road is a natural partner for USA Swimming, as the company was co-founded by former USA Swimming National Team member Meg Gill,\u201d USA Swimming Chief Commercial Officer <strong>Shana Ferguson<\/strong> said. \u201cTogether with Meg\u2019s excellent staff and buoyed by premium products, we are now better equipped to host fans seeking an elevated hospitality experience. This is an exciting time for our sport, both in and out of the pool.\u201d<\/p>\n<p>A former captain of the Yale University swim team, Gill cofounded the Los Angeles, California-based brewery in 2011 when she was just 25. In 2015, Golden Road partnered with Anheuser-Busch to gain access to more resources which has helped the brewery expand its distribution nationwide.<\/p>\n<p>\u201cMy dream since I was a little girl was to spread the passion and excitement I felt for swimming with others. My second love, beer, happens to have the ability to bring fans together and add to the enjoyment of watching competition,\u201d Gill said. \u201cBy chance meeting last summer at the Nationals, I realized USA Swimming\u2019s leadership team had a big vision of taking the sport of swimming to new heights \u2013 so our teams have worked on a truly unique partnership to help drive excitement for fans and athletes leading into a major year for swimming on the global stage. I can\u2019t wait to enjoy a Golden Road beer while watching my favorite swimmers compete for a spot in Tokyo next summer.\u201d<\/p>\n<p>Golden Road has already been active within the Masters swim community through its support of Golden Road Aquatics, of which Gill is a member. Golden Road will also be featured at the 2019 U.S. Masters Swimming Summer National Championship Aug. 7-11 in Mission Viejo, California.<\/p>\n<p>&#8220;We&#8217;re excited to partner with Golden Road,&#8221; U.S. Masters Swimming CEO <strong>Dawson Hughes<\/strong> said. &#8220;It&#8217;s already a familiar name in the Masters Swimming community because of the success of Golden Road Aquatics, one of our high-performing Masters clubs. We&#8217;re looking forward to working closely with Golden Road to continue improving our members&#8217; experience at our events.&#8221;<\/p>\n<p>The partnership grants Golden Road rights to official marks, branding, marketing and promotional opportunities at the Toyota U.S. Open, TYR Pro Swim Series events and Phillips 66 National Championships.<\/p>\n<p>Learn more about Golden Road Brewing at\u00a0<a href=\"http:\/\/www.goldenroad.la\" target=\"_blank\" rel=\"noopener noreferrer\">www.goldenroad.la<\/a><\/p>\n<\/div>\n<div class=\"article-author__header\">\n<div class=\"article-author__image-container bg-gray\"><img loading=\"lazy\" decoding=\"async\" class=\"article-author__image\" src=\"https:\/\/www.usms.org\/-\/media\/usms\/non-lightroom%20images\/usms%20logos\/usmslogosquare.png?h=1000&amp;w=1000&amp;hash=46B3AC53FF1FCC5DAE62F98A3CD29FA4\" alt=\"Article image\" width=\"177\" height=\"177\" \/><\/div>\n<h3 class=\"text-capitalize article-author__title\"><small>About The Author<\/small><br \/>\nUSMS<\/h3>\n<\/div>\n<div class=\"article-author__content\">\n<div class=\"html-container\">\n<p><a href=\"http:\/\/www.usms.org\/gettingstarted\/faq.php\" target=\"_blank\" rel=\"noopener noreferrer\">U.S. Masters Swimming<\/a>\u00a0encourages adults to enjoy the health, fitness, and social benefits of swimming by providing more than 2,000 adult swimming programs and events across the country, including open water and pool competitions. USMS\u2019s nearly 70,000 members range from age 18 to 99 and include swimmers of all ability levels. The nonprofit also trains and certifies coaches and provides online workouts, a bimonthly member magazine, monthly newsletters, and technique articles and videos at\u00a0<a href=\"http:\/\/www.usms.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">usms.org<\/a>.<\/p>\n<\/div>\n<p style=\"margin: 0in; font-family: Calibri; font-size: 12.0pt;\"><span style=\"font-style: italic; color: #53565a; background: white;\">he above press release was posted by Swimming World in conjunction with <a href=\"http:\/\/www.usms.org\" target=\"_blank\" rel=\"noopener noreferrer\">U.S. Masters Swimming<\/a><\/span><span style=\"font-style: italic; color: #53565a; background: white;\">\u00a0 For press releases and advertising\u00a0inquiries\u00a0please contact<\/span><span style=\"font-style: italic; color: #0070c0; background: white;\">\u00a0<\/span><a href=\"mailto:advertising@swimmingworld.com\"><span style=\"font-weight: bold; font-style: italic; background: white;\">Advertising@SwimmingWorld.com<\/span><\/a><span style=\"font-style: italic; color: #0070c0; background: white;\">.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Golden Road Brewing co-founder Meg Gill is a member of Golden Road Aquatics USA Swimming, the national governing body for the sport of swimming in the U.S., U.S. Masters Swimming<\/p>\n","protected":false},"author":7006,"featured_media":380988,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[15,9],"tags":[6176,97573,4471],"class_list":["post-380983","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry","category-masters","tag-masters-swimming","tag-us-masters","tag-usms"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) 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