﻿{"id":351988,"date":"2019-02-15T08:31:25","date_gmt":"2019-02-15T15:31:25","guid":{"rendered":"https:\/\/www.swimmingworldmagazine.com\/news\/?p=351988"},"modified":"2020-03-26T14:38:00","modified_gmt":"2020-03-26T21:38:00","slug":"speedo-introduces-fastskin-lzr-pure-intent-fastskin-lzr-pure-valor-pure-focus-goggles","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/speedo-introduces-fastskin-lzr-pure-intent-fastskin-lzr-pure-valor-pure-focus-goggles\/","title":{"rendered":"Speedo Introduces Fastskin LZR Pure Intent, Fastskin LZR Pure Valor, Pure Focus Goggles"},"content":{"rendered":"<p>LONDON \u2013 FEBRUARY 15, 2019 \u2013 Building on its unparalleled heritage in competitive swimming, Speedo \u2013 the world\u2019s leading swimwear brand \u2013 today launched its most advanced Fastskin range of elite swimwear and goggles: The new Fastskin LZR Pure Intent and Fastskin LZR Pure Valor suits, and Pure Focus Goggle.<\/p>\n<p>To read more on each product in detail, click <a href=\"https:\/\/vmrw8k5h.tinifycdn.com\/results\/pdf\/2019-speedo-fastskin-fact-sheet-international-elite-2019-02-15.pdf\">here<\/a>.<\/p>\n<div id=\"attachment_351994\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-351994\" data-attachment-id=\"351994\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/speedo-introduces-fastskin-lzr-pure-intent-fastskin-lzr-pure-valor-pure-focus-goggles\/team-speedo-in-2019-fastskin\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/TEAM-SPEEDO-IN-2019-FASTSKIN-e1550244436718.jpg\" data-orig-size=\"2000,1101\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"team-speedo-fastskin-2019\" data-image-description=\"&lt;p&gt;TEAM SPEEDO IN 2019 FASTSKIN&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Speedo USA&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/TEAM-SPEEDO-IN-2019-FASTSKIN-700x500.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/TEAM-SPEEDO-IN-2019-FASTSKIN-1024x564.jpg\" class=\"size-medium wp-image-351994\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/TEAM-SPEEDO-IN-2019-FASTSKIN-700x500.jpg\" alt=\"team-speedo-fastskin-2019\" width=\"700\" height=\"500\" \/><p id=\"caption-attachment-351994\" class=\"wp-caption-text\">(From L-R) Mireia Belmonte, Emma McKeon, Ariarne Titmus, Nathan Adrian, Kylie Masse, Caeleb Dressel, Pernille Blume, Ryan Murphy, Siobhan O&#8217;Connor, Duncan Scott, Mack Horton; Photo Courtesy: Speedo USA<\/p><\/div>\n<p>As part of the customizable new collection, the brand\u2019s global research and development laboratory, Aqualab, has developed a first-of-its-kind suit in the Fastskin LZR Pure Intent, which features a fusion of three brand-new fabrics that allow for targeted compression and a wider range of motion. The fabrics target flexibility, compression and drag reduction in the areas that need them most, and have undergone rigorous flat plate testing to identify which fabrics were fastest individually and when combined.<\/p>\n<p>Both the LZR Pure Intent and LZR Pure Valor suits \u2013 the latter of which is a smart update to the swimmer-favourite Fastskin LZR 2 suit \u2013 will come in a powerful, strong Black colorway and a brand-new, empowering and energizing Psycho Red colorway, which is designed for athletes who want to express their personalities in a new, brighter color. Male suits will be available in regular and high-waisted styles, and female in open- and closed-back styles.<\/p>\n<p>Speedo has also revealed its new high-performance Fastskin Pure Focus goggle, which features the brand\u2019s IQfit\u2122 3D goggle seal and a newly-designed hybrid nose bridge adjustment that reduces drag profile. Brand new in competitive goggles, the nose bridge slides out to aid in size adjustment, add comfort and bring ease to changing the nose piece. The goggle will be available in Dark Ice and Bright Fire colorways.<\/p>\n<p>Speedo created this next generation of Fastskin products with innovation and a swimmer\u2019s needs in mind, a focus that has been at the forefront of its Fastskin line for the collection\u2019s nearly 20 years of existence. The Aqualab team \u2013 comprised of experts in textile technology, garment engineering, sport science, computational fluid dynamics, testing protocol and design \u2013 drew from a deep understanding of hydrodynamics, the biomechanics of water, high-performance testing and fabric technologies to create the new line.<\/p>\n<p>The Aqualab team traveled 350,000 miles over three years to test the suits and goggles with 330 swimmers, including <strong>Caeleb Dressel<\/strong> (USA), <strong>Ryan Murphy<\/strong> (USA), <strong>Joseph Schooling<\/strong> (SGP), <strong>Emma McKeon<\/strong> (AUS), <strong>Mireia Belmonte Garcia<\/strong> (ESP) and <strong>Siobhan-Marie O\u2019Connor<\/strong> (GBR), as well as club swimmers, masters swimmers and 10 world-leading coaches to ensure each iteration of the product was properly calibrated to best support elite and aspiring competitive swimmers.<\/p>\n<div id=\"attachment_351992\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-351992\" data-attachment-id=\"351992\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/speedo-introduces-fastskin-lzr-pure-intent-fastskin-lzr-pure-valor-pure-focus-goggles\/fastskin-pure-focus-goggles-caeleb-dressel-usa\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/FASTSKIN-PURE-FOCUS-GOGGLES-CAELEB-DRESSEL-USA-e1550244447327.jpg\" data-orig-size=\"1500,1000\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;10&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;NIKON D850&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;1509995811&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;98&quot;,&quot;iso&quot;:&quot;400&quot;,&quot;shutter_speed&quot;:&quot;0.005&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"caeleb-dressel-speedo-pure-focus-goggles\" data-image-description=\"&lt;p&gt;caeleb-dressel-speedo-pure-focus-goggles&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Speedo USA&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/FASTSKIN-PURE-FOCUS-GOGGLES-CAELEB-DRESSEL-USA-700x500.jpg\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/FASTSKIN-PURE-FOCUS-GOGGLES-CAELEB-DRESSEL-USA-1024x683.jpg\" class=\"size-medium wp-image-351992\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2019\/02\/FASTSKIN-PURE-FOCUS-GOGGLES-CAELEB-DRESSEL-USA-700x500.jpg\" alt=\"caeleb-dressel-speedo-pure-focus-goggles\" width=\"700\" height=\"500\" \/><p id=\"caption-attachment-351992\" class=\"wp-caption-text\">Caeleb Dressel; Photo Courtesy: Speedo USA<\/p><\/div>\n<blockquote><p><span style=\"color: #0000ff;\">\u201cHaving been a part of this phenomenal development process, I\u2019m incredibly excited about the new Speedo Fastskin suits,\u201d said two-time Olympic gold medalist, seven-time World Championship gold medalist, world- and American-record holder, and Team Speedo USA athlete Caeleb Dressel. <\/span><\/p>\n<p><span style=\"color: #0000ff;\">\u201cI\u2019ve seen first-hand the work and technology that has been put into creating the best swimsuit in the world. This is exactly why I signed with Speedo \u2013 they\u2019re in a league of their own when it comes to producing swimsuits that help me go as fast as I can. I\u2019ve already spent a lot of hours in the pool wearing the LZR Pure Intent and have seen the benefits \u2013 and that makes me even more excited for what is to come.\u201d<\/span><\/p>\n<p><span style=\"color: #ff0000;\">\u201cIt\u2019s been incredible to have the support from swimmers to shape the products exactly to their needs and the result of this is a new generation of elite Fastskin racing suits which are our smartest yet,\u201d said <strong>Rob Hicking<\/strong>, Speedo brand director. <\/span><\/p>\n<p><span style=\"color: #ff0000;\">\u201cThese suits draw upon almost two decades of pioneering Fastskin technology and we\u2019re now taking it to the next level. 2020 is going to be a huge year for our athletes and these suits are a statement to the rest of the competitive swimming community \u2013 we\u2019re taking this very seriously.\u201d<\/span><\/p><\/blockquote>\n<p>The new Fastskin LZR Pure Intent and Fastskin LZR Pure Valor swimsuits are FINA-approved. Both suits, as well as the Fastskin Pure Focus goggle, will be available to purchase from March 4, 2019, and can be pre-ordered now at SpeedoUSA.com.<\/p>\n<p><i>\u2014 The above press release was posted by Swimming World in conjunction with Speedo USA<\/i><i>. For press releases and advertising inquiries please contact<\/i>\u00a0<b><i>Advertising@SwimmingWorld.com<\/i><\/b><i>.<\/i><\/p>\n<div id=\"comments\" class=\"comment-section clearfix\">\n<div id=\"respond\" class=\"comment-respond\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>LONDON \u2013 FEBRUARY 15, 2019 \u2013 Building on its unparalleled heritage in competitive swimming, Speedo \u2013 the world\u2019s leading swimwear brand \u2013 today launched its most advanced Fastskin range of<\/p>\n","protected":false},"author":55,"featured_media":351989,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[3,122308,10],"tags":[65138,35724,17020,27538,26270,25316,32011,25038,38939,25269,31279,35908],"class_list":["post-351988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-speedo-industry","category-world","tag-ariarne-titmus","tag-caeleb-dressel","tag-duncan-scott","tag-emma-mckeon","tag-kylie-masse","tag-mack-horton","tag-mireia-belmonte","tag-nathan-adrian","tag-pernille-blume","tag-ryan-murphy","tag-siobhan-oconnor","tag-speedo-usa"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - 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