{"id":308794,"date":"2018-05-10T05:00:31","date_gmt":"2018-05-10T12:00:31","guid":{"rendered":"https:\/\/www.swimmingworldmagazine.com\/news\/?p=308794"},"modified":"2018-05-10T06:33:04","modified_gmt":"2018-05-10T13:33:04","slug":"arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/","title":{"rendered":"arena&#8217;s &#8220;White Hot&#8221; Returns With Limited Edition Pioneered by Rebecca Soni"},"content":{"rendered":"<p>The United States debut of arena\u2019s new <a href=\"https:\/\/www.arenawaterinstinct.com\/en_us\/001655-powerskin-carbon-air-ltd-edition-2018-open-back.html\" target=\"_blank\" rel=\"noopener\">Powerskin Carbon-Air Diamond White Limited Edition<\/a> marks yet another bold statement in the global three-diamond brand\u2019s long line of innovative, game-changing swimwear products. With a history of standout suits in both technology and style, the Italian-designed new addition to its carbon legacy is at once daring, bold, symbolic, and eye-catching, and is sure to make waves this summer in pools around the USA.<\/p>\n<div id=\"attachment_308856\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-308856\" data-attachment-id=\"308856\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/image002\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image002.png\" data-orig-size=\"819,819\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"image002\" data-image-description=\"&lt;p&gt;image002&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Arena&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image002-700x500.png\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image002.png\" class=\"size-medium wp-image-308856\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image002-700x500.png\" alt=\"image002\" width=\"700\" height=\"500\" \/><p id=\"caption-attachment-308856\" class=\"wp-caption-text\">Photo Courtesy: Arena<\/p><\/div>\n<p>Besides its strong visual expression, the Powerskin Carbon-Air combines arena\u2019s revolutionary carbon technology with an ultra-lightweight fabric to produce an ultra-high performance suit that\u2019s so comfortable it wears like a second skin. Horizontal carbon bands deliver the company\u2019s trademark Intelligent Compression, locking down to provide lateral support &amp; control when and where it\u2019s needed, while its fabric &amp; design give the swimmer complete freedom of movement and make it exceptionally easy to put on. \u00a0In the women\u2019s version, SmartStretch shoulder straps also reduce tension on the shoulders, offering a unique form of \u201cintelligent stretching\u201d and further enhancing comfort.<\/p>\n<div id=\"attachment_308854\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-308854\" data-attachment-id=\"308854\" data-permalink=\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/image001-3\/\" data-orig-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image001.png\" data-orig-size=\"819,819\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"image001\" data-image-description=\"&lt;p&gt;image001&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Photo Courtesy: Arena&lt;\/p&gt;\n\" data-medium-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image001-700x500.png\" data-large-file=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image001.png\" class=\"wp-image-308854 size-medium\" src=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2018\/05\/image001-700x500.png\" alt=\"image001\" width=\"700\" height=\"500\" \/><p id=\"caption-attachment-308854\" class=\"wp-caption-text\">Photo Courtesy: Arena<\/p><\/div>\n<p>Arena&#8217;s Carbon legacy began back in 2012 with the launch of the Powerskin Carbon-Pro, an aqua-marvel\u00a0 that integrated a Carbon Fiber \u201ccage\u201d into its high-performance fabric, giving birth to the concept of Intelligent Compression and a technology capable of delivering elite-level compression that lasts multiple-times longer than any other elite racing suit on the market. \u00a0American <strong>Rebecca Soni<\/strong> was among the first to debut the first ever limited edition \u201cWhite Hot\u201d Carbon Pro and put this new technology to the test as she blazed her way to the first-ever sub-2:20 women\u2019s 200 breast in winning the first of her two gold medals at London\u2019s Olympic Games.<\/p>\n<p>Two years later came the Carbon-Air and the Powerskin Carbon-Flex, with its patented V-Flex System extending the Carbon benefits through strategic seam placement to give greater flexibility around the hips, glutes, and shoulders. And in 2016 the new Powerskin Carbon-Ultra made its mark at the Rio Olympics with its Ultra Link System, which optimizes the athlete\u2019s physiology by connecting key muscle groups and isolating upper and lower body movements.<\/p>\n<p>What better way, for the brand that introduced color into the world of elite technical racing, to celebrate this relentless spirit of design and innovation than to truly challenge the norms with the world\u2019s first solid white elite racing suit.\u00a0 The Diamond White Carbon Air is destined to shake up the swimming world in its own special way. Who else could it be but arena?<\/p>\n<p style=\"margin: 0in; font-family: Calibri; font-size: 12.0pt;\"><span style=\"font-style: italic; color: #53565a; background: white;\">The above press release was posted by Swimming World in conjunction with <a href=\"https:\/\/www.arenawaterinstinct.com\/en_us\/\" target=\"_blank\" rel=\"noopener\">Arena<\/a><\/span><span style=\"font-style: italic; color: #53565a; background: white;\">\u00a0 For press releases and advertising\u00a0inquiries\u00a0please contact<\/span><span style=\"font-style: italic; color: #0070c0; background: white;\">\u00a0<\/span><a href=\"mailto:advertising@swimmingworld.com\"><span style=\"font-weight: bold; font-style: italic; text-decoration: underline; color: #0070c0; background: white;\">Advertising@SwimmingWorld.com<\/span><\/a><span style=\"font-style: italic; color: #0070c0; background: white;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The United States debut of arena\u2019s new Powerskin Carbon-Air Diamond White Limited Edition marks yet another bold statement in the global three-diamond brand\u2019s long line of innovative, game-changing swimwear products.<\/p>\n","protected":false},"author":3915,"featured_media":265664,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[3,15],"tags":[6731,67705,26329,67706],"class_list":["post-308794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-industry","tag-arena","tag-carbon-air-suit","tag-rebecca-soni","tag-white-hot"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>arena&#039;s &quot;White Hot&quot; Returns With Limited Edition Pioneered by Rebecca Soni - Swimming World<\/title>\r\n<meta name=\"description\" content=\"Arena&#039;s Carbon Air Is First White Technical Race Suit. The US debut of arena\u2019s new Powerskin Carbon-Air Diamond White Limited Edition marks yet another bold statement in the global three-diamond brand\u2019s long lin\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"arena&#039;s &quot;White Hot&quot; Returns With Limited Edition Pioneered by Rebecca Soni\" \/>\r\n<meta property=\"og:description\" content=\"Arena&#039;s Carbon Air Is First White Technical Race Suit. The US debut of arena\u2019s new Powerskin Carbon-Air Diamond White Limited Edition marks yet another bold statement in the global three-diamond brand\u2019s long lin\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Swimming World\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SwimmingWorld\" \/>\r\n<meta property=\"article:published_time\" content=\"2018-05-10T12:00:31+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2018-05-10T13:33:04+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2017\/07\/Soni_White-Hot.jpg\" \/>\r\n\t<meta property=\"og:image:width\" content=\"2832\" \/>\r\n\t<meta property=\"og:image:height\" content=\"2620\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\r\n<meta name=\"author\" content=\"Dan D&#039;Addona \u2014\u00a0Swimming World Managing Editor\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:creator\" content=\"@swimmingworld\" \/>\r\n<meta name=\"twitter:site\" content=\"@swimmingworld\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dan D&#039;Addona \u2014\u00a0Swimming World Managing Editor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\"},\"author\":{\"name\":\"Dan D'Addona \u2014\u00a0Swimming World Managing Editor\",\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/#\/schema\/person\/ef4e84c32e2bc4f10b0e5ed1fda25d04\"},\"headline\":\"arena&#8217;s &#8220;White Hot&#8221; Returns With Limited Edition Pioneered by Rebecca Soni\",\"datePublished\":\"2018-05-10T12:00:31+00:00\",\"dateModified\":\"2018-05-10T13:33:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\"},\"wordCount\":473,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2017\/07\/Soni_White-Hot.jpg\",\"keywords\":[\"Arena\",\"Carbon Air suit\",\"Rebecca Soni\",\"white hot\"],\"articleSection\":[\"-Home Slider\",\"Industry\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\",\"url\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/\",\"name\":\"arena's \\\"White Hot\\\" Returns With Limited Edition Pioneered by Rebecca Soni - Swimming World\",\"isPartOf\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/arenas-white-hot-returns-with-limited-edition-pioneered-by-rebecca-soni\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2017\/07\/Soni_White-Hot.jpg\",\"datePublished\":\"2018-05-10T12:00:31+00:00\",\"dateModified\":\"2018-05-10T13:33:04+00:00\",\"description\":\"Arena's Carbon Air Is First White Technical Race Suit. 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