﻿{"id":221100,"date":"2016-09-14T10:04:10","date_gmt":"2016-09-14T17:04:10","guid":{"rendered":"https:\/\/www.swimmingworldmagazine.com\/news\/?p=221100"},"modified":"2017-05-22T16:34:54","modified_gmt":"2017-05-22T23:34:54","slug":"finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app\/","title":{"rendered":"FINIS Introduces New Wearable Technology Device: Swimsense Live &#038; FINIS Live Mobile App"},"content":{"rendered":"<p><a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-o\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-o\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNEk4D5trSDbk3vBAoNqJFBc_cVB5w\">FINIS, Inc.<\/a>, a worldwide leader in technical swimming innovation, is proud to announce the long-awaited release of the<strong> <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-b\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-b\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNEQpZ-NMWeMeBR5joE_fBLYuuOOuQ\">Swimsense\u2122 Live<\/a><\/strong>, a waterproof fitness-tracking device that allows swimmers to get their workouts down to a science.<u><\/u><u><\/u><\/p>\n<p>The <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-n\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-n\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNGDY2iaNDjaNDjRS0fwGjAgFbsp5A\">Swimsense\u2122 Live<\/a> is the next generation of the original <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-p\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-p\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNEoRzAJn8vo2-4fou4LDX-Xq1V8tA\">FINIS Swimsense\u2122<\/a>, and is updated with more accurate tracking systems, new swim-specific data, and Bluetooth\u00ae technology for real-time results. \u00a0Under the leadership of Head Industrial Designer, <strong>David Beittel<\/strong>, the FINIS product development team worked extensively at the FINIS Stroke Lab in California to develop a wearable that was the best of its kind.<u><\/u><u><\/u><\/p>\n<p>Engineered to capture stroke count, total distance, pace, calories burned, distance per stroke, SWOLF (efficiency score), and <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-x\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-x\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNHhdZXHzPw5cxWoi9mSDHs-arj9qA\">much more<\/a>, this swim watch utilizes proprietary algorithms to track in-depth data from your swim. With an OLED screen, users can view custom stats during their workouts to track their data in real time.<u><\/u><u><\/u><\/p>\n<p>\u201cWe wanted to develop a device that delivered accurate swim data to swimmers of all ages and abilities,\u201d says FINIS CEO, <strong><a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-m\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-m\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNE5biCKSUd5nqS8D7x17x8uGsd-aA\">John Mix<\/a><\/strong>. \u201cWe developed new technology that will allow the swimmer to get more data, while still keeping the device simple and easy to use.\u201d<u><\/u><u><\/u><\/p>\n<p>In today\u2019s <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-c\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-c\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNEbq5gofMydtebMh3iU2XhgwglEuA\">modern technology age<\/a>, FINIS wanted to develop a new mobile application that would allow users to view all their data immediately following a workout. \u00a0Under the direction of Creative Manager, <strong>Rachel Westerhoff<\/strong>, and with the help of <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-q\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-q\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNFwZPXVOUWq6v7qh5oT72Ul7cN8xg\">Intellectsoft<\/a>, a Silicon Valley\u00ad based software development company, FINIS mobilized its workout tracker with the intuitive mobile application, <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-z\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-z\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNFH6YRDr15BZMQnyauXmTEG0L3HMQ\"><strong>FINIS Live\u2122<\/strong><\/a>.<u><\/u><u><\/u><\/p>\n<p>&#8220;When developing FINIS Live\u2122, our primary focus was to offer a simple and intuitive mobile application that enabled users to sync, manage, and pair device summary data in real time,&#8221; says Westerhoff.<u><\/u><u><\/u><\/p>\n<p>FINIS wanted a software development kit to sync the Swimsense\u2122 Live with mobile devices, giving users information as quickly as possible. Intellectsoft and FINIS developed and launched a new iOS and Android application, which pairs with the Swimsense\u2122 Live.\u00a0 Now swimmers can track workout times, laps, calories burned, stroke specific analytics, and more, then immediately sync it with their FINIS Live\u2122 mobile application.<u><\/u><u><\/u><\/p>\n<p>Using the mobile application, a user can track multiple devices at once, making the Swimsense\u2122 Live a <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-v\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-v\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNFvIYypkqRnEpKnDKZX8HXblXlDew\">great device for coaches<\/a> to use with their swimmers so they can track their stroke count, pace, distance per stroke, and other essential swim data.<u><\/u><u><\/u><\/p>\n<p>&#8220;We developed a mobile application that could grow with FINIS and dynamically evolve to encompass future products and services.\u00a0 We&#8217;re excited about this launch milestone and the opportunity to further submerge ourselves into the tech and wearable space,&#8221; says Westerhoff.<u><\/u><u><\/u><\/p>\n<p>FINIS also developed a web platform so users can view and track their workouts. From here, users can upload workout data directly to\u00a0<a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-e\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-e\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNFmzWY9jLBusPaKhxNOGGPa5SlzTQ\">Swim.com<\/a>, <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-s\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-s\/&amp;source=gmail&amp;ust=1473957248939000&amp;usg=AFQjCNGVrYWG6biVFyOiCyLfvNmxWfuMnw\">TrainingPeaks<\/a>, <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-g\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-g\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNFqhQcaymT5Zu9ThOY7qiwslf3MBg\">RunKeeper<\/a>, <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-w\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-w\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNHUJuBDqKnr8h4KLeAgqurdEd3FNQ\">SportTracks<\/a>, <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yd\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yd\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNH_6NzWWuXi4uvvCzjm1k1yZ9JOeQ\">2Peak<\/a> and other fitness tracking software.<u><\/u><u><\/u><\/p>\n<p>\u201cGiven how much technology has immersed itself in our everyday lives, we wanted to make it easy for anyone to get their swim data at the quick and convenient click of a button,\u201d concluded Mix.<u><\/u><u><\/u><\/p>\n<p>&#8220;With the Swimsense\u2122 Live and FINIS Live\u2122 mobile application, we are going to help all swimmers make the most of their swim.&#8221;<u><\/u><u><\/u><\/p>\n<p>For more information, visit <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yh\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yh\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNGmgFkzzjDlZW9qqA9qETF_iBZRow\">http:\/\/www.FINISinc.com<\/a> or your <a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yk\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yk\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNELl1nA53TR33S2FkBsRF4D2feDkQ\">local swim dealer<\/a>.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/dodf50Aw83E\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yu\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/finisinc.cmail20.com\/t\/r-l-ydpfil-drfkjhdhh-yu\/&amp;source=gmail&amp;ust=1473957248940000&amp;usg=AFQjCNEwbYkB2VQqkmlipvyurwpzSAoLdQ\"><strong>About FINIS, Inc.<\/strong><\/a><br \/>\nJohn Mix and Olympic Gold Medal swimmer Pablo Morales founded FINIS in 1993 with a mission to simplify swimming for athletes, coaches, beginners and lifelong swimmers around the world. Today, FINIS fulfills that mission through technical innovation, high quality products and a commitment to education. FINIS products are currently available in over 80 countries. With a focus on innovation and the fine details of swimming, FINIS will continue to develop products that help more people enjoy the water.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>FINIS, Inc., a worldwide leader in technical swimming innovation, is proud to announce the long-awaited release of the Swimsense\u2122 Live, a waterproof fitness-tracking device that allows swimmers to get their<\/p>\n","protected":false},"author":56,"featured_media":221101,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[3,15],"tags":[58493,1278,58490,61654,58491,25111,58492,58489],"class_list":["post-221100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-industry","tag-david-beittel","tag-finis-inc","tag-finis-live","tag-finis-news-page-press-release-and-offers","tag-finis-swimsense","tag-john-mix","tag-rachel-westerhoff","tag-swimsense-live"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>FINIS Introduces New Wearable Technology Device: Swimsense Live &amp; FINIS Live Mobile App - Swimming World<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.swimmingworldmagazine.com\/news\/finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"FINIS Introduces New Wearable Technology Device: Swimsense Live &amp; FINIS Live Mobile App\" \/>\r\n<meta property=\"og:description\" content=\"FINIS, Inc., a worldwide leader in technical swimming innovation, is proud to announce the long-awaited release of the Swimsense\u2122 Live, a waterproof fitness-tracking device that allows swimmers to get their\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/www.swimmingworldmagazine.com\/news\/finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Swimming World\" \/>\r\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SwimmingWorld\" \/>\r\n<meta property=\"article:published_time\" content=\"2016-09-14T17:04:10+00:00\" \/>\r\n<meta property=\"article:modified_time\" content=\"2017-05-22T23:34:54+00:00\" \/>\r\n<meta property=\"og:image\" content=\"https:\/\/vmrw8k5h.tinifycdn.com\/news\/wp-content\/uploads\/2016\/09\/FINIS_SWIM_SENSE.png\" \/>\r\n\t<meta property=\"og:image:width\" content=\"800\" \/>\r\n\t<meta property=\"og:image:height\" content=\"500\" \/>\r\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\r\n<meta name=\"author\" content=\"Taylor Brien\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:creator\" content=\"@swimmingworld\" \/>\r\n<meta name=\"twitter:site\" content=\"@swimmingworld\" \/>\r\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Taylor Brien\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/finis-introduces-new-wearable-technology-device-swimsense-live-finis-live-mobile-app\/\"},\"author\":{\"name\":\"Taylor Brien\",\"@id\":\"https:\/\/www.swimmingworldmagazine.com\/news\/#\/schema\/person\/24da59f6501b584c8ca51570b81b296d\"},\"headline\":\"FINIS Introduces New Wearable Technology Device: Swimsense Live &#038; 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