{"id":140801,"date":"2015-06-30T10:22:15","date_gmt":"2015-06-30T17:22:15","guid":{"rendered":"http:\/\/www.swimmingworldmagazine.com\/news\/?p=140801"},"modified":"2015-06-30T10:22:15","modified_gmt":"2015-06-30T17:22:15","slug":"usa-swimming-speedo-celebrate-30-year-partnership","status":"publish","type":"post","link":"https:\/\/www.swimmingworldmagazine.com\/news\/usa-swimming-speedo-celebrate-30-year-partnership\/","title":{"rendered":"USA Swimming, Speedo Celebrate 30-Year Partnership"},"content":{"rendered":"<p>Celebrating the 30<sup>th<\/sup> anniversary of the partnership between <a href=\"http:\/\/www.usaswimming.org\/\" target=\"_blank\">USA Swimming<\/a> and <a href=\"http:\/\/www.speedousa.com\/\" target=\"_blank\">Speedo<\/a> USA, the organizations are creating several recognition activities to commemorate the alliance that began in 1985 following the Olympic Games in Los Angeles.<\/p>\n<p>Highlighting the promotion is the creation of the \u201c30 Most Influential People in Swimming over the Past 30 Years.\u201d The program will honor contributors who have made a direct and significant impact in the growth of swimming \u2013 through new innovations, growing participation in the sport, increasing the reputation of the sport through his\/her contributions, shaping the swimming industry or trailblazing a path for the sport to move forward in a way that wouldn\u2019t have happened otherwise.<\/p>\n<p>Swimming fans are encouraged to submit nominations through social media by using the #30MostSwimfluential hashtag. Honorees will be selected by a panel consisting of USA Swimming staff, USA Swimming Board of Directors, coaches, industry historians and media. The final list will be announced prior to the <a href=\"http:\/\/www.usaswimming.org\/DesktopDefault.aspx?TabId=2146&amp;Alias=Rainbow&amp;Lang=en\" target=\"_blank\">Speedo Junior National Championships<\/a>, <span class=\"aBn\" tabindex=\"0\" data-term=\"goog_1626789894\"><span class=\"aQJ\">July 30 \u2013 August 3<\/span><\/span> in San Antonio.<\/p>\n<p>\u201cThe growth of swimming at every stage, from the beginning phases of learning to swim through team swimming and up to the highest peak of gold medal winners, has been bolstered by Speedo USA\u2019s commitment to the sport,\u201d said\u00a0<b>Chuck Wielgus<\/b>, USA Swimming executive director.\u00a0\u201cMany of our sport\u2019s most celebrated moments have come from our partnership with Speedo USA.\u201d<\/p>\n<p>Also part of the anniversary recognition will be exclusive interviews with elite athletes and coaches, a graphical look at the evolution of <i>Speedo<\/i> swimwear over the last 30 years, displays at <i>Speedo<\/i> Junior Nationals and Phillips 66 Nationals with items on loan from the International Swimming Hall of Fame and an archive of Speedo-sponsored athletes. Content will be hosted throughout the summer on a special section of the USA Swimming website,<a href=\"http:\/\/www.usaswimming.org\/Speedo30\" target=\"_blank\">www.usaswimming.org\/Speedo30<\/a>, and <a href=\"http:\/\/www.speedousa.com\/\" target=\"_blank\">www.SpeedoUSA.com<\/a>.<\/p>\n<p>\u201cSpeedo USA is proud of our 30-year partnership with USA Swimming,\u201d said Speedo USA President <b>Jim Gerson<\/b>. \u201cTogether we have been able to grow and advance the sport of swimming, support swimmers of all levels and also introduce new swimmers to the water.&#8221;<\/p>\n<p><i>Speedo<\/i> became the official deck apparel brand of USA Swimming in 1985. Over the 30 years of the partnership, some highlights include:<u><\/u><u><\/u><\/p>\n<p><u><\/u>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <u><\/u><i>Speedo<\/i> has been title sponsor of the <a href=\"http:\/\/www.usaswimming.org\/DesktopDefault.aspx?TabId=2146&amp;Alias=Rainbow&amp;Lang=en\" target=\"_blank\">Junior National Championships<\/a> since 1993<u><\/u><u><\/u><\/p>\n<p><u><\/u>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <u><\/u><a href=\"http:\/\/usaswimming.org\/DesktopDefault.aspx?TabId=1421\" target=\"_blank\"><i>Speedo<\/i> Sectionals<\/a>, a collection of 20-plus regional meets that serves as the first step in the Championship Series progression, was created in 2001<u><\/u><u><\/u><\/p>\n<p><u><\/u>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <u><\/u>USA Swimming and Speedo USA launched the inaugural Summer Splash Tour in 2003 to raise awareness of the sport. The Tour visited 100 cities in 100 days, stopping at swim meets, beaches and water parks<u><\/u><u><\/u><\/p>\n<p><u><\/u>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <u><\/u>Team USA won 27 medals (11 gold) at 1992 Olympics, 26 medals (13 gold) in 1996, 33 medals (14 gold) in 2000, 28 medals (12 gold) in 2004, 31 medals (12 gold) in 2008 and 31 medals (16 gold) in 2012<u><\/u><u><\/u><\/p>\n<p><u><\/u>\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <u><\/u>More Olympic gold medals have been won in <i>Speedo<\/i> swimwear than in any other brand<u><\/u>\u00a0<u><\/u><\/p>\n<p>In 2014, the organizations commissioned a study to identify the <a href=\"http:\/\/www.usaswimming.org\/DesktopDefault.aspx?TabId=2629&amp;Alias=Rainbow&amp;Lang=en\" target=\"_blank\">50 Top Swim Cities<\/a> in the United States, with Ann Arbor, Michigan, topping the list. The second edition of the 50 Top Swim Cities, presented by Speedo USA, will be unveiled in early July.<u><\/u>\u00a0<u><\/u><\/p>\n<p>Through the partnership with USA Swimming, Speedo USA receives assets such as event entitlement, advertisements in <a href=\"http:\/\/www.usaswimming.org\/DesktopDefault.aspx?TabId=1589&amp;Alias=Rainbow&amp;Lang=en\" target=\"_blank\">Splash Magazine<\/a> (a 275,000 circulation bi-monthly publication sent direct to USA Swimming members), commercials on select USA Swimming Championship events, online advertising on <a href=\"http:\/\/www.usaswimming.org\/\" target=\"_blank\">www.USASwimming.org<\/a>, deck signage at select USA Swimming Championship events, VIP hospitality and tickets at competitions and brand recognition and tickets for the annual <a href=\"http:\/\/usaswimming.org\/DesktopDefault.aspx?TabId=2102&amp;Alias=Rainbow&amp;Lang=en\" target=\"_blank\">Golden Goggle Awards<\/a>.<\/p>\n<p>Speedo USA is also a partner in the <a href=\"http:\/\/www.swimtoday.org\/\" target=\"_blank\">SwimToday<\/a> initiative, a first-of-its-kind marketing collaboration within the swimming industry. It is a joint, industry effort created to promote and grow participation in the sport of swimming. The campaign is supported by a fun, light-hearted advertising campaign which emphasizes the fun side of the sport. It includes social media materials, print posters, digital ads, bag tags, bumper stickers and a \u201cswim cap certificate\u201d to celebrate the achievement of graduating from a learn to swim program into trying a team. The culturally-inclusive campaign materials show that kids of all backgrounds and abilities are invited into the sport.<\/p>\n<p><b>About USA Swimming<u><\/u><u><\/u><\/b><\/p>\n<p>As the National Governing Body for the sport of swimming in the United States, USA Swimming is a 400,000-member\u00a0service organization that promotes the culture of swimming by creating opportunities for swimmers and coaches of all backgrounds to participate and advance in the sport through clubs, events and education. Our membership is comprised of swimmers from the age group level to the Olympic Team, as well as coaches and volunteers. USA Swimming is responsible for selecting and training teams for international competition including the Olympic Games, and strives to serve the sport through its core objectives: Build the base, Promote the sport, Achieve competitive success.\u00a0For more information, visit\u00a0<a href=\"http:\/\/www.usaswimming.org\/\" target=\"_blank\">www.usaswimming.org<\/a>.<\/p>\n<p><b>About Speedo<u><\/u><u><\/u><\/b><\/p>\n<p><i>Speed<\/i>o<i> <\/i>is t<span lang=\"X-NONE\">he world\u2019s leading swimwear brand<\/span>. The teams at<span lang=\"X-NONE\"> Speedo<\/span> USA are <span lang=\"X-NONE\">passionate about life in and around the water, creating revolutionary new technologies, designs and innovations, and supporting swimming from the grassroots to the elite level. In the 1920\u2019s<\/span>,<span lang=\"X-NONE\"> Speedo made history with the <i>Racerback<\/i>, the world\u2019s first non-wool suit. In 2008, Speedo redefined swimwear again with <i>Fastskin LZR RACER<\/i>, one of the fastest and most technologically advanced swimsuits ever created; 2011 saw Speedo unveil another world first with the <i>Fastski<\/i>n Racing System &#8211; a cap, goggle and suit designed to work together as one.\u00a0 <i>Speedo<\/i> is owned by Speedo Holdings B.V. and distributed in over 170 countries around the world; in North America and the Caribbean,<i>Speedo<\/i> is licensed exclusively to Warnaco Swimwear Inc., a wholly owned subsidiary of PVH Corp.<\/span> [NYSE: PVH].<span lang=\"X-NONE\"> To find out more, visit <\/span><a title=\"blocked::http:\/\/www.speedousa.com\/\" href=\"http:\/\/www.speedousa.com\/\" target=\"_blank\"><span lang=\"X-NONE\">www.speedousa.com<\/span><\/a><span lang=\"X-NONE\">.<\/span><\/p>\n<p><em>The above article is a press release submitted to Swimming World. To reach our audience, contact us at <a href=\"mailto:newsmaster@swimmingworldmagazine.com\">newsmaster@swimmingworld.com<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrating the 30th anniversary of the partnership between USA Swimming and Speedo USA, the organizations are creating several recognition activities to commemorate the alliance that began in 1985 following the<\/p>\n","protected":false},"author":7,"featured_media":137204,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"dois","enabled":false},"version":2}},"categories":[3,15],"tags":[764,2287,2690],"class_list":["post-140801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-industry","tag-chuck-wielgus","tag-speedo","tag-usa-swimming"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - 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