Industry News: FINIS Launches New Blog

LIVERMORE, California, April 13. FINIS , the Worldwide Leader in Technical Swimming Development launches their new blog at http://blog.finisinc.com/. Compiling decades of coaching insights and innovations, the FINIS Blog will be an ongoing stream of tips, lessons, and workouts. Using various forms of multimedia including videos and photos, the new blog will be a rich resource of swimming education for all levels.

"We realize that FINIS is in a unique situation because every day our employees talk to dozens of coaches and swimmers about their latest epiphanies, workouts, and experiences. We want to share this knowledge with the larger swimming community. By creating the FINIS Blog we can organize and publish this information with easy access to anyone." according to CEO and President John Mix.

FINIS plans to provide a constant stream of information that will be helpful to everyone from competitive swimmers, triathletes and fitness swimmers to those just learning how to swim. Competitive swimmers will benefit from the latest insights from the best coaches in the world. Triathletes will be given tri-specific training tips and competition day strategies. Fitness swimmers will benefit from visual explanations of helpful swimming concepts and easy to understand tips on technique.

"The bottom line is that we want people to have more fun in the water. Swimming is an excellent sport to stay in shape. It is healthy, great for your whole body, and easy on the joints. We think it is important that people make swimming a part of their healthy lifestyle routine." Mix commented.

This blog, in some small way, will make this goal a little easier for people. Whether you are training for the Olympics or trying to get to the pool once a week, there will be helpful information for you.

The above article is a press release submitted to Swimming World Magazine. It has been posted in its entirety without editing. Swimming World offers all outlets the chance to reach our audience by contacting us at Newsmaster@swimmingworldmagazine.com. However, Swimming World reserves the right to choose what material is posted.

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