Industry News: FINIS Sponsored Athlete Peter Reid Wins
2003 Ironman Triathlon World Championship
-- October 22, 2003
KAILUA-KONA, Hawii, October 21. FINIS, Inc., the leading innovator of competitive aquatic products, today announced that Peter Reid, the first athlete the company has sponsored, won the 2003 Ironman Triathlon World Championship, on Saturday, October 18 with a swim time of 00:50:36 and finishing time of 8:22:36. In interviews immediately following the race, Reid commented “I had the best swim of my life.”
“We’re very proud of Peter’s efforts, and are pleased that our dedication to advancing aquatic technologies contributed to his success,” said John Mix, President, FINIS, Inc. “We strive to be innovators, and after incorporating the Swimmer’s Toolkit into his workouts for the past few months, we are highly impressed at the level of results he has achieved.”
At the FINIS Swim Clinic in Kona during the week prior to the race, Mr. Reid said, “I never make a workout without my Tempo Trainer. It’s awesome for pool swims. It’s awesome for open water swims.”
The Tempo Trainer is a small, electronic device that attaches to the swim cap or goggle strap, and transmits an audible beep to develop consistency of stroke rate.
The Swimmer’s Toolkit from FINIS is comprised of the Tempo Trainer, Swimmer’s Snorkel, and Freestyle Hand paddle.